25 March, 2022 | Brand Strategy, Conversation Series, Digital Marketing, Experiential Marketing, Integrated Marketing, Marketing Strategy
By Jeanette G. Awai, Copywriter/Content & Creative Specialist The COVID-19 pandemic continues to be a sink or swim litmus test for the Consumer Packaged Goods (CPG) industry worldwide. Since 2020, companies have adapted to dealing with supply chain issues and how...